Historical background
Sega Europe replaced JVC as sponsor in 1999 and chose to promote its Dreamcast console, so the home shirt carried the Dreamcast swirl rather than the Sega name.
Design story
Red body, white sleeves, a classic white polo collar with navy detail, navy side panels and the Dreamcast swirl logo.
Notable moments
- 1999 Charity Shield win over Manchester United
- 2000 UEFA Cup final run
On the pitch
